Platforms and coverage

TikTok-first, by design

Zami is TikTok-first because that is where creator discovery, video performance, and the deepest buyer-intent comment signal live. The core discovery, profile, and video analysis are built for TikTok and are richest there.

The full surface

Beyond TikTok, Zami can draw on:

• Instagram, Facebook — profiles, posts, engagement, and post comments.
• YouTube — channels, metadata, transcripts, and comments; best for long-form and spoken claims.
• Telegram — public channels and groups; strong for Ethiopian market chatter.
• Reddit — candid discussion and unfiltered sentiment.
• X / Twitter, LinkedIn — real-time reactions and professional or B2B signal; narrower, sometimes slower.
• News / RSS and the open web — press coverage and anything off-platform.

Coverage is not equal across these — some are deep, some are supporting. When you set the Platforms picker, choose where your audience actually is.

The Amharic edge

Zami reads Amharic and English — including Ge'ez script — natively, and biases search to the right market. For Ethiopian and East-African work, that means it sees conversations most tools miss.

What to expect

Zami reports what it could and could not measure rather than padding a thin platform. If a surface carries no real signal for your question, it says so.